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Complete ATS optimization guide

Everything you need to know about Applicant Tracking Systems and how to optimize your letter to pass the filters.

Motivygo•15 March 2025•6 min read

Complete ATS optimization guide

What is an ATS?

Applicant Tracking Systems (ATS) are software used by companies to automatically sort applications.

How does an ATS work?

  1. Parsing: AI extracts information from the document
  2. Scoring: The system rates the candidate based on criteria
  3. Ranking: Candidates are ranked by score
  4. Filtering: Only the best profiles are forwarded

Scoring criteria

Keywords

The ATS looks for specific keywords:

  • Technical skills
  • Certifications
  • Years of experience
  • Languages

Structure

Clear structure makes parsing easier:

  • Clear headings (Experience, Education)
  • Bullet points
  • Well-delimited sections

Format

Prefer:

  • Word (.docx) over PDF
  • Standard fonts
  • No images or complex tables

How to optimize?

  1. Analyze the job posting: Identify keywords
  2. Integrate naturally: Add them in the text
  3. Structure: Use standard headings
  4. Check: Proofread for errors

Conclusion

Understanding ATS is essential to optimize your applications.

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